In a city that is teeming with cafés and restaurants, an establishment like Bianco is a rare find. Located on the post-pandemic, quiet, Ekdalia Road, it is a quaint place, with a wonderful, minimalist woodwork exterior. The space keeps to its aesthetic senses, with the same minimalist approach adorning the interiors.
Diversity is being welcomed like never before, from American actress Hari Nef being Elle’s first transgender cover star to the installation of same-sex pedestrian crossing signals for Pride in London 2016. In India, the LGBTQ+ community is a marginalized population that has fought hard to have its views heard and to be acknowledged.
Apart from branding, linking up with social influencers to endorse their products, Instagram provides a business with a wide range of avenues to explore.